CO-BRANDING & WHITE LABEL
Your methodology. Our platform. Branded for your firm.
Base Change gives change management consultants and agencies a ready-to-deploy assessment platform — white-labeled with your brand, your colors, your domain. No building from scratch. No per-survey pricing.
Unlimited co-branded use for $4,900/year. Setup fee quoted separately based on scope.
Why consultants choose Base Change
Deploy in days, not months
Your branded assessment instance goes live with your logo, colors, and domain — no development cycle, no IT overhead. You focus on clients, not infrastructure.
Methodology built in
The Change Success Assessment covers six weighted dimensions, adjusts for change type and organizational size, and delivers RAG-scored results. It's grounded in established change management practice — not a blank survey canvas.
Executive-ready deliverables
Each assessment generates a professional PDF report with risk summary, dimension scores, and AI-powered recommendations. Your clients get a polished deliverable in a single session — branded as your firm.
Two ways to make it yours
Powered by Base Change
Your firm's logo and brand sit alongside the Base Change mark. The 'Powered by Base Change' endorsement line appears in the footer and report. Faster to launch, lower setup cost, and you benefit from Base Change's growing brand recognition.
Best for: Consultants who want a turnkey assessment tool without managing a standalone brand.
Pricing: Lower setup fee + annual license
Your brand, fully
All Base Change references are removed. Your clients see only your firm's branding — logo, colors, domain, report headers. Base Change is invisible. You own the client relationship completely.
Best for: Established consulting firms with an existing brand who want the assessment to feel native to their practice.
Pricing: Higher setup fee + annual license
What's included in every Partner plan
- Full 6-dimension Change Success Assessment
- RAG scoring with weighted dimensions
- Executive PDF reports (branded)
- AI-powered action plans
- Up to 50 assessments per year
- Multi-initiative tracking
- Custom domain and branding
- 2 hours of advisory support included
- Security, bug fixes & platform enhancements
- Dedicated onboarding & training
- Priority technical support
- "Powered by Base Change" or full white-label
How the Partner program works
Discovery call
We discuss your practice, your clients, and whether co-branding or full white-label fits your brand strategy.
Brand setup
You provide your logo, brand colors, and domain preferences. We configure your branded assessment instance — typically within 10–15 business days.
Onboarding
We walk you through the platform, assessment flow, and report generation. Two hours of advisory support are included to help you interpret results for your first client.
Launch
Your branded assessment is live. Deploy it with clients, generate executive reports, and scale your change readiness practice.
The business value, by the numbers
$4,900/yr
Flat annual license
Unlimited co-branded assessments for your practice — no per-survey pricing
$5K–$25K+
Potential engagement value
Illustrative value for a facilitated change readiness or change-success diagnostic engagement
Unlimited
Assessments per year
Run as many client engagements as you win — your per-assessment cost trends toward zero
Commercial Value Snapshot: For $4,900 per year, your firm gets unlimited co-branded assessments. A single consultant-led change readiness engagement valued at $5,000 or more can cover the annual license — and every assessment after that strengthens margin. The platform gives consultants a repeatable diagnostic to identify change risk, guide client conversations, and uncover opportunities for additional advisory work.
Illustrative example only. Consulting fees and setup fees vary based on scope, organization size, stakeholder population, complexity, facilitation, analysis, and deliverables. Engagement values shown are not guaranteed revenue.
“Base Change gave us a professional assessment tool we could deploy immediately with our clients. The branded PDF reports elevated our deliverables — and the weighted scoring model gave us real data to back up our recommendations.”
— Partner testimonial placeholder (replace with real quote from LaMarsh or future partners)
LaMarsh Global has been a Base Change Partner since July 2026, using a fully white-labeled instance branded as the Change Readiness Index.
Ready to add a branded assessment to your practice?
Book a discovery call to explore co-branding or full white-label options at $4,900/year.